Lot # 13: 1982 MOTU: “Wonder Bread” He-Man AFA 80

Category: Platinum Lots

Starting Bid: $2,500.00

Bids: 0 (Bid History)

Time Left: Auction closed
Lot / Auction Closed

This lot is closed. Bidding is not allowed.

Item was in Auction "2023 Winter Premier Auction",
which ran from 2/2/2023 2:00 PM to
2/19/2023 5:00 PM

One of the most talked about action figures in the hobby, the mysterious “Wonder Bread” He-Man.  Over the years, the story of this brown hair He-Man has taken on a life of its own.  Long standing rumors of an early 1980’s Mattel/Wonder Bread giveaway, led rise to the nickname.  That myth has since been debunked.  Some thought the figure was simply a bootleg – also debunked.  So what are we looking at?  Why does He-Man have brown hair, black boots, and different weapons than we’re accustomed to?  New evidence uncovered in the Mattel Archives has come to light in the last 24 months that may have unlocked the mystery.  A chain of letters points to the figure originating from a 1983 Mattel Masters of the Universe “Buy 3, Get 1 Free” mail-away campaign.  Apparently, this “Special Edition” He-Man was not well-received, and Mattel abruptly stopped mailing them out.  This would explain the limited supply.  There are many counterfeits of this valuable action figure, but our example has been thoroughly vetted and authenticated by AFA and graded a strong “80”.  The display includes two weapons and looks absolutely sensational encased in acrylic.  It has been quite some time since the last professionally graded and authenticated “Wonder Bread” He-Man has hit the market.  Only one collector can emerge victorious, and we anticipate a “savage” battle over this blockbuster of a piece!  Encapsulated by AFA (80), #11554475


Estimate: $3,500 - and up



If you have a similar item and are interested in selling it in the next LCG Premier Auction, please contact us at [email protected].

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